AI IN THE HOSPITALITY INDUSTRY

Navigating AI: Hospitality Shifts From Exploration to Execution

The hospitality industry is in the era of AI adoption. Explore the trends and insights on AI exploration and adoption from hundreds of global IT decision makers at hotels.

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AI in Hospitality: The Adoption Era

According to our findings, hoteliers are increasing budgets, accelerating adoption and reporting measurable results from implementing AI solutions.

Hotels and AI

Hoteliers Expect AI To Have A Big Impact

AI is no longer something hospitality professionals are uncertain about — the majority expect its impact to be big.

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71% of hoteliers say AI is having a significant or transformative impact on the industry.
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Tech & AI Budgets Are On The Rise

Hotel technology investment isn’t slowing down, and AI is taking a larger share of that spend.

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85% of respondents will allocate 5% or more of their IT budgets to AI this year.
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Adoption Is Expected to Accelerate This Year

In the year ahead, AI adoption is set to accelerate and expand across the industry.

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82% expect AI usage to increase in the next 12 months.
Chart 3

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Turn AI Momentum Into Competitive Advantage

Download the 2026 Hospitality AI Report and see how leading hotels are turning AI into operational advantages.

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